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Advertising Analysis

This week the NQ Graphic Design and New Media students have been continuing with their project on marketing a new mobile phone brand.

The students have been collecting current examples of mobile phone advertising and analysing their design and purpose, and identifying trends.

The Metro newspaper has proven invaluable for this, as it publishes electronic versions every day which can be printed page-by-page or downloaded for future reference. The Metro features many different adverts, including some very innovative adverts for LG electronics which have proven popular with the students.

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